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Apply for the next initiation
Apply for the next initiation

THE FLAGSHIP PROGRAM
THE FLAGSHIP PROGRAM
THE FLAGSHIP PROGRAM
A SIX-MONTH
RITE OF PASSAGE
A SIX-MONTH
RITE OF PASSAGE
A SIX-MONTH
RITE OF PASSAGE
Leadership Development and Initiation Program for Men in Transition.
Leadership Development and Initiation Program for Men in Transition.
Leadership Development and Initiation Program for Men in Transition.
NO COURSE.
NO GURU.
A CONTAINER
FOR SELF-INITIATION.
NO COURSE. NO GURU.
A CONTAINER FOR SELF-
INITIATION.
NO COURSE.
NO GURU.
A CONTAINER
FOR SELF-
INITIATION.
Most men spend a lifetime hiding behind achievement. Leading On Fire is an initiation for men ready to stop performing and start leading from depth, authenticity, and inner stability — from the fire within.
Most men spend a lifetime hiding behind achievement. Leading On Fire is an initiation for men ready to stop performing and start leading from depth, authenticity, and inner stability — from the fire within.
Most men spend a lifetime hiding behind achievement. Leading On Fire is an initiation for men ready to stop performing and start leading from depth, authenticity, and inner stability — from the fire within.
No one and nothing else can give you that. You have to give it to yourself.
No one and nothing else can give you that. You have to give it to yourself.
No one and nothing else can give you that. You have to give it to yourself.

A Rite of Passage · 1:1 · Six Months
A Rite of Passage · 1:1 · Six Months
A Rite of Passage · 1:1 · Six Months
A TREMENDOUS MODEL FOR NAVIGATING LIFE'S CHALLENGES, DISCONNECTING FROM THE WORLD, AND RECONNECTING WITH OURSELVES.
A TREMENDOUS MODEL FOR NAVIGATING LIFE'S CHALLENGES, DISCONNECTING FROM THE WORLD, AND RECONNECTING WITH OURSELVES.
A TREMENDOUS MODEL FOR NAVIGATING LIFE'S CHALLENGES, DISCONNECTING FROM THE WORLD, AND RECONNECTING WITH OURSELVES.
DURATION
DURATION
DURATION
6 MONTHS
6 MONTHS
6 MONTHS
IN-PERSON RETREATS
IN-PERSON RETREATS
IN-PERSON RETREATS
1x
1x
1x
FORMAT
FORMAT
FORMAT
PRIVATE 1:1
PRIVATE 1:1
PRIVATE 1:1
SESSIONS
SESSIONS
SESSIONS
3x / Month
3x / Month
3x / Month
WHAT YOU RECEIVE
WHAT YOU RECEIVE
WHAT YOU RECEIVE
BASED IN SCIENCE
SUPPORTED BY NATURE
BASED IN SCIENCE
SUPPORTED BY NATURE
BASED IN SCIENCE
SUPPORTED BY NATURE
Through six months of commitment to health, practice, and intentionally designed environments, you will work 1-on-1 with a guide who will guide you in initiating yourself into the man you truly are.
Through six months of commitment to health, practice, and intentionally designed environments, you will work 1-on-1 with a guide who will guide you in initiating yourself into the man you truly are.
Through six months of commitment to health, practice, and intentionally designed environments, you will work 1-on-1 with a guide who will guide you in initiating yourself into the man you truly are.

What gets measured gets managed.
What gets measured gets managed.
Within the first month, you complete a comprehensive blood panel, a genetic profile, and continuous biometric tracking.
With a clear baseline of your metabolic and hormonal health, stress, and sleep, we prioritize the biological needs of your unique body.
Within the first month, you complete a comprehensive blood panel, a genetic profile, and continuous biometric tracking.
With a clear baseline of your metabolic and hormonal health, stress, and sleep, we prioritize the biological needs of your unique body.
PILLAR
PILLAR
PILLAR
01
01
01
HEALTH
HEALTH
HEALTH

Expert facilitation, fully customized to you.
Expert facilitation, fully customized to you.
Using your biometrics and health data, your guide will develop a custom program tailored to your goals and the realities of your professional and family life. You will meet with your guide three times per month in sessions that integrate depth psychology, somatic practices, executive coaching, and rite-of-passage work.
Your guide will also conduct a 360 interview with three important individuals in your life who can provide critical perspectives.
Using your biometrics and health data, your guide will develop a custom program tailored to your goals and the realities of your professional and family life. You will meet with your guide three times per month in sessions that integrate depth psychology, somatic practices, executive coaching, and rite-of-passage work.
Your guide will also conduct a 360 interview with three important individuals in your life who can provide critical perspectives.
PILLAR
PILLAR
PILLAR
02
02
02
1:1 coaching
1:1 coaching
1:1 coaching

Beyond the intellect, into the body.
Beyond the intellect, into the body.
Based on your experience and preferences, your guide will work with you to establish daily practices that expand the capacity of your nervous system and cultivate stillness, grounding, and embodiment.
You’ll also be guided through structured food- and media-fasting protocols to create space from everyday comforts and distractions, cultivate your energy, and connect with the fire within.
Based on your experience and preferences, your guide will work with you to establish daily practices that expand the capacity of your nervous system and cultivate stillness, grounding, and embodiment.
You’ll also be guided through structured food- and media-fasting protocols to create space from everyday comforts and distractions, cultivate your energy, and connect with the fire within.
PILLAR
PILLAR
PILLAR
03
03
03
practice
practice
practice

Nature does the work we cannot.
Nature does the work we cannot.
Nature doesn’t just feel good, it changes how your brain functions. It reduces sensory load, allows attention to recover, and resets the nervous system. Regular nature exposure and intentionally designed environments are foundational to our work together.
Within the first 60 days you’ll meet your guide for a three-day private retreat – one-on-on, on the land. This immersive experience is a pillar of the initiation process.
Nature doesn’t just feel good, it changes how your brain functions. It reduces sensory load, allows attention to recover, and resets the nervous system. Regular nature exposure and intentionally designed environments are foundational to our work together.
Within the first 60 days you’ll meet your guide for a three-day private retreat – one-on-on, on the land. This immersive experience is a pillar of the initiation process.
PILLAR
PILLAR
PILLAR
04
04
04
retreat
retreat
retreat
WHAT IT INCLUDES
WHAT IT INCLUDES
01
01
Comprehensive blood panel
Comprehensive blood panel
Comprehensive blood panel
02
02
Genetic testing
Genetic testing
Genetic testing
03
03
Biometric tracking
Biometric tracking
Biometric tracking
04
04
Sleep assesment
Sleep assesment
Sleep assesment
THE FIRE WITHIN
THE FIRE WITHIN
THE FIRE WITHIN
“ The inner flame must be central to a man’s life. Everything else emanates from it — his work, his family, his very existence.
“ The inner flame must be central to a man’s life. Everything else emanates from it — his work, his family, his very existence.
“ The inner flame must be central to a man’s life. Everything else emanates from it — his work, his family, his very existence.
kenny borg
kenny borg
kenny borg
founder
founder
founder
leading on fire
leading on fire
leading on fire

the framework
the framework
the framework
FIVE PHASES.
SIX MONTHS.
FIVE PHASES.
SIX MONTHS.
FIVE PHASES.
SIX MONTHS.
A structured rite of passage. A modern initiation designed to transform how a man lives, leads, and relates. Each phase prepares you for the next.
A structured rite of passage. A modern initiation designed to transform how a man lives, leads, and relates. Each phase prepares you for the next.
01
01
01
Month 1
Month 1
Month 1
Seperation
Seperation
Seperation
Careful examination of how you’re living socially, psychologically, spiritually, and behaviorally. By identifying and releasing the roles, identities, beliefs, and behaviors that limit us, you make space for your truest self to emerge
Careful examination of how you’re living socially, psychologically, spiritually, and behaviorally. By identifying and releasing the roles, identities, beliefs, and behaviors that limit us, you make space for your truest self to emerge
Careful examination of how you’re living socially, psychologically, spiritually, and behaviorally. By identifying and releasing the roles, identities, beliefs, and behaviors that limit us, you make space for your truest self to emerge
02
02
02
Month 2
Month 2
Month 2
threshold
threshold
threshold
Step out of your normal environment and into the unknown. We head into nature for a 3-day private retreat and digital detox designed to strip away distraction, deepen self-trust, and strengthen your capacity to navigate uncertainty and change.
Step out of your normal environment and into the unknown. We head into nature for a 3-day private retreat and digital detox designed to strip away distraction, deepen self-trust, and strengthen your capacity to navigate uncertainty and change.
Step out of your normal environment and into the unknown. We head into nature for a 3-day private retreat and digital detox designed to strip away distraction, deepen self-trust, and strengthen your capacity to navigate uncertainty and change.
03
03
03
Month 3
Month 3
Month 3
INITIATION
INITIATION
INITIATION
Initiation is the transformation of identity through action. It begins when we stop waiting to feel ready and allow life to shape us through challenge, relationship, loss, and risk.
Through courageous action and honest confrontation with reality, we become capable of carrying greater responsibility, truth, and leadership.
Initiation is the transformation of identity through action. It begins when we stop waiting to feel ready and allow life to shape us through challenge, relationship, loss, and risk.
Through courageous action and honest confrontation with reality, we become capable of carrying greater responsibility, truth, and leadership.
Initiation is the transformation of identity through action. It begins when we stop waiting to feel ready and allow life to shape us through challenge, relationship, loss, and risk.
Through courageous action and honest confrontation with reality, we become capable of carrying greater responsibility, truth, and leadership.
04
04
04
Month 4
Month 4
Month 4
INTEGRATION
INTEGRATION
INTEGRATION
You may be changing, but the world is still used to an old version of you. Integration is where the work you’ve done on yourself materializes in the real world. A new embodiment begins to emerge, and your life, relationships, and leadership start to align with it.
You may be changing, but the world is still used to an old version of you. Integration is where the work you’ve done on yourself materializes in the real world. A new embodiment begins to emerge, and your life, relationships, and leadership start to align with it.
You may be changing, but the world is still used to an old version of you. Integration is where the work you’ve done on yourself materializes in the real world. A new embodiment begins to emerge, and your life, relationships, and leadership start to align with it.
05
05
05
Month 5
Month 5
Month 5
RETURN
RETURN
RETURN
You’re not a different person, but a more integrated version of yourself. You move through life with greater clarity, confidence, and aliveness. Rather than forcing outcomes, you begin to attract what is aligned through the way you live, lead, and relate.
You’re not a different person, but a more integrated version of yourself. You move through life with greater clarity, confidence, and aliveness. Rather than forcing outcomes, you begin to attract what is aligned through the way you live, lead, and relate.
You’re not a different person, but a more integrated version of yourself. You move through life with greater clarity, confidence, and aliveness. Rather than forcing outcomes, you begin to attract what is aligned through the way you live, lead, and relate.
INSIDE THE PROGRAM
INSIDE THE PROGRAM
INSIDE THE PROGRAM
the structure
of the work
the structure
of the work
the structure
of the work
Month 01
Month 01
Month 01
Comprehensive baseline
Comprehensive baseline
Comprehensive baseline
Blood panel, genetic profile, daily biometrics tracking, and sleep hygiene.
Blood panel, genetic profile, daily biometrics tracking, and sleep hygiene.
Blood panel, genetic profile, daily biometrics tracking, and sleep hygiene.
Month 01
Month 01
Month 01
360 interview
360 interview
360 interview
A 360 interview with three important individuals in your life who can provide critical perspectives on your development.
A 360 interview with three important individuals in your life who can provide critical perspectives on your development.
A 360 interview with three important individuals in your life who can provide critical perspectives on your development.
< 60 DAYS
< 60 DAYS
< 60 DAYS
3-day 1:1 nature retreat
3-day 1:1 nature retreat
3-day 1:1 nature retreat
Three uninterrupted days on the land, one-on-one with your guide. Sets the foundation for the rest of the program.
Three uninterrupted days on the land, one-on-one with your guide. Sets the foundation for the rest of the program.
Three uninterrupted days on the land, one-on-one with your guide. Sets the foundation for the rest of the program.
MONTHLY
MONTHLY
MONTHLY
3 intensive coaching
sessions
3 intensive coaching
sessions
3 intensive coaching
sessions
2x 90-minute sessions, 1x 60-minute session. Three a month, for six months. Eighteen sessions of focused work.
2x 90-minute sessions, 1x 60-minute session. Three a month, for six months. Eighteen sessions of focused work.
2x 90-minute sessions, 1x 60-minute session. Three a month, for six months. Eighteen sessions of focused work.
DAILY
DAILY
DAILY
Embodiment practice
Embodiment practice
Embodiment practice
Consistent practice in mindfulness, energy management, and physical discipline — built on the foundation you already have in your life.
Consistent practice in mindfulness, energy management, and physical discipline — built on the foundation you already have in your life.
Consistent practice in mindfulness, energy management, and physical discipline — built on the foundation you already have in your life.
Throughout
Throughout
Throughout
Nature immersion
Nature immersion
Nature immersion
Regular nature immersion as a foundation of our work, and an established routine in your life.
Regular nature immersion as a foundation of our work, and an established routine in your life.
Regular nature immersion as a foundation of our work, and an established routine in your life.


your guide
your guide
your guide
Kenny Borg
Kenny Borg
Kenny Borg
Kenny Borg is an executive coach and facilitator with over a decade of experience guiding senior leaders through periods of transition. His work blends executive presence training, depth psychology, and the rite-of-passage tradition. He has walked this path himself — and he leads the work because, for him, it was the difference between a life he was performing and a life he was living.
Kenny Borg is an executive coach and facilitator with over a decade of experience guiding senior leaders through periods of transition. His work blends executive presence training, depth psychology, and the rite-of-passage tradition. He has walked this path himself — and he leads the work because, for him, it was the difference between a life he was performing and a life he was living.
Kenny Borg is an executive coach and facilitator with over a decade of experience guiding senior leaders through periods of transition. His work blends executive presence training, depth psychology, and the rite-of-passage tradition. He has walked this path himself — and he leads the work because, for him, it was the difference between a life he was performing and a life he was living.

“Kenny is truly unique in his ability to gently show you a path towards finding and living in alignment with your truth.”
“Kenny is truly unique in his ability to gently show you a path towards finding and living in alignment with your truth.”
“Kenny is truly unique in his ability to gently show you a path towards finding and living in alignment with your truth.”
— HAROON M., CEO & CHAIRMAN, ROCKET MONEY
— HAROON M., CEO & CHAIRMAN, ROCKET MONEY
— HAROON M., CEO & CHAIRMAN, ROCKET MONEY
INVESTMENT
INVESTMENT
INVESTMENT
$19,450
$19,450
$19,450
$6,950 first month, $2,500 monthly thereafter.
$6,950 first month, $2,500 monthly thereafter.
$6,950 first month, $2,500 monthly thereafter.
DURATION
DURATION
DURATION
6 MONTHS
6 MONTHS
6 MONTHS
Coaching
Coaching
Coaching
18 Sessions
18 Sessions
18 Sessions
RETREATS
RETREATS
RETREATS
1x
1x
1x
FORMAT
FORMAT
FORMAT
PRIVATE 1:1
PRIVATE 1:1
PRIVATE 1:1
BEGIN
APPLY FOR THE
NEXT INITIATION
APPLY FOR THE
NEXT INITIATION
APPLY FOR THE
NEXT INITIATION
A small number of private engagements are offered at a time.
The first step is a thirty-minute call to determine readiness and fit.
A small number of private engagements are offered at a time.
The first step is a thirty-minute call to determine readiness and fit.
A small number of private engagements are offered at a time.
The first step is a thirty-minute call to determine readiness and fit.
Apply
Apply
Apply

A six-month rite of passage for men in transition.
A six-month rite of passage for men in transition.
PROGRAM
PROGRAM
The Work
The Work
Phases
Phases
Retreats
Retreats
Apply
Apply
ABOUT
ABOUT
Kenny
Kenny
Lineage
Lineage
Press
Press
Contact
Contact
CONNECT
CONNECT
Newsletter
Newsletter
Substack
Substack
Kenny@leadingonfire.com
Kenny@leadingonfire.com