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Apply for the next initiation
Apply for the next initiation

THE FLAGSHIP PROGRAM

THE FLAGSHIP PROGRAM

THE FLAGSHIP PROGRAM

A SIX-MONTH

RITE OF PASSAGE

A SIX-MONTH

RITE OF PASSAGE

A SIX-MONTH

RITE OF PASSAGE

Leadership Development and Initiation Program for Men in Transition.

Leadership Development and Initiation Program for Men in Transition.

Leadership Development and Initiation Program for Men in Transition.

NO COURSE.
NO GURU.

A CONTAINER
FOR SELF-INITIATION.

NO COURSE. NO GURU.

A CONTAINER FOR SELF-
INITIATION.

NO COURSE.
NO GURU.

A CONTAINER
FOR SELF-
INITIATION.

Most men spend a lifetime hiding behind achievement. Leading On Fire is an initiation for men ready to stop performing and start leading from depth, authenticity, and inner stability — from the fire within.

Most men spend a lifetime hiding behind achievement. Leading On Fire is an initiation for men ready to stop performing and start leading from depth, authenticity, and inner stability — from the fire within.

Most men spend a lifetime hiding behind achievement. Leading On Fire is an initiation for men ready to stop performing and start leading from depth, authenticity, and inner stability — from the fire within.

No one and nothing else can give you that. You have to give it to yourself.

No one and nothing else can give you that. You have to give it to yourself.

No one and nothing else can give you that. You have to give it to yourself.

A Rite of Passage · 1:1 · Six Months

A Rite of Passage · 1:1 · Six Months

A Rite of Passage · 1:1 · Six Months

A TREMENDOUS MODEL FOR NAVIGATING LIFE'S CHALLENGES, DISCONNECTING FROM THE WORLD, AND RECONNECTING WITH OURSELVES.

A TREMENDOUS MODEL FOR NAVIGATING LIFE'S CHALLENGES, DISCONNECTING FROM THE WORLD, AND RECONNECTING WITH OURSELVES.

A TREMENDOUS MODEL FOR NAVIGATING LIFE'S CHALLENGES, DISCONNECTING FROM THE WORLD, AND RECONNECTING WITH OURSELVES.

DURATION

DURATION

DURATION

6 MONTHS

6 MONTHS

6 MONTHS

IN-PERSON RETREATS

IN-PERSON RETREATS

IN-PERSON RETREATS

1x

1x

1x

FORMAT

FORMAT

FORMAT

PRIVATE 1:1

PRIVATE 1:1

PRIVATE 1:1

SESSIONS

SESSIONS

SESSIONS

3x / Month

3x / Month

3x / Month

WHAT YOU RECEIVE

WHAT YOU RECEIVE

WHAT YOU RECEIVE

BASED IN SCIENCE

SUPPORTED BY NATURE

BASED IN SCIENCE

SUPPORTED BY NATURE

BASED IN SCIENCE

SUPPORTED BY NATURE

Through six months of commitment to health, practice, and intentionally designed environments, you will work 1-on-1 with a guide who will guide you in initiating yourself into the man you truly are.

Through six months of commitment to health, practice, and intentionally designed environments, you will work 1-on-1 with a guide who will guide you in initiating yourself into the man you truly are.

Through six months of commitment to health, practice, and intentionally designed environments, you will work 1-on-1 with a guide who will guide you in initiating yourself into the man you truly are.

What gets measured gets managed.

What gets measured gets managed.

Within the first month, you complete a comprehensive blood panel, a genetic profile, and continuous biometric tracking.


With a clear baseline of your metabolic and hormonal health, stress, and sleep, we prioritize the biological needs of your unique body.

Within the first month, you complete a comprehensive blood panel, a genetic profile, and continuous biometric tracking.


With a clear baseline of your metabolic and hormonal health, stress, and sleep, we prioritize the biological needs of your unique body.

PILLAR

PILLAR

PILLAR

01

01

01

HEALTH

HEALTH

HEALTH

Expert facilitation, fully customized to you.

Expert facilitation, fully customized to you.

Using your biometrics and health data, your guide will develop a custom program tailored to your goals and the realities of your professional and family life. You will meet with your guide three times per month in sessions that integrate depth psychology, somatic practices, executive coaching, and rite-of-passage work.


Your guide will also conduct a 360 interview with three important individuals in your life who can provide critical perspectives.

Using your biometrics and health data, your guide will develop a custom program tailored to your goals and the realities of your professional and family life. You will meet with your guide three times per month in sessions that integrate depth psychology, somatic practices, executive coaching, and rite-of-passage work.


Your guide will also conduct a 360 interview with three important individuals in your life who can provide critical perspectives.

PILLAR

PILLAR

PILLAR

02

02

02

1:1 coaching

1:1 coaching

1:1 coaching

Beyond the intellect, into the body.

Beyond the intellect, into the body.

Based on your experience and preferences, your guide will work with you to establish daily practices that expand the capacity of your nervous system and cultivate stillness, grounding, and embodiment.


You’ll also be guided through structured food- and media-fasting protocols to create space from everyday comforts and distractions, cultivate your energy, and connect with the fire within.

Based on your experience and preferences, your guide will work with you to establish daily practices that expand the capacity of your nervous system and cultivate stillness, grounding, and embodiment.


You’ll also be guided through structured food- and media-fasting protocols to create space from everyday comforts and distractions, cultivate your energy, and connect with the fire within.

PILLAR

PILLAR

PILLAR

03

03

03

practice

practice

practice

Nature does the work we cannot.

Nature does the work we cannot.

Nature doesn’t just feel good, it changes how your brain functions. It reduces sensory load, allows attention to recover, and resets the nervous system. Regular nature exposure and intentionally designed environments are foundational to our work together.


Within the first 60 days you’ll meet your guide for a three-day private retreat – one-on-on, on the land. This immersive experience is a pillar of the initiation process.

Nature doesn’t just feel good, it changes how your brain functions. It reduces sensory load, allows attention to recover, and resets the nervous system. Regular nature exposure and intentionally designed environments are foundational to our work together.


Within the first 60 days you’ll meet your guide for a three-day private retreat – one-on-on, on the land. This immersive experience is a pillar of the initiation process.

PILLAR

PILLAR

PILLAR

04

04

04

retreat

retreat

retreat

WHAT IT INCLUDES

WHAT IT INCLUDES

01

01

Comprehensive blood panel

Comprehensive blood panel

Comprehensive blood panel

02

02

Genetic testing

Genetic testing

Genetic testing

03

03

Biometric tracking

Biometric tracking

Biometric tracking

04

04

Sleep assesment

Sleep assesment

Sleep assesment

THE FIRE WITHIN

THE FIRE WITHIN

THE FIRE WITHIN

The inner flame must be central to a man’s life. Everything else emanates from it — his work, his family, his very existence.

The inner flame must be central to a man’s life. Everything else emanates from it — his work, his family, his very existence.

The inner flame must be central to a man’s life. Everything else emanates from it — his work, his family, his very existence.

kenny borg

kenny borg

kenny borg

founder

founder

founder

leading on fire

leading on fire

leading on fire

the framework

the framework

the framework

FIVE PHASES.

SIX MONTHS.

FIVE PHASES.

SIX MONTHS.

FIVE PHASES.

SIX MONTHS.

A structured rite of passage. A modern initiation designed to transform how a man lives, leads, and relates. Each phase prepares you for the next.

A structured rite of passage. A modern initiation designed to transform how a man lives, leads, and relates. Each phase prepares you for the next.

01

01

01

Month 1

Month 1

Month 1

Seperation

Seperation

Seperation

Careful examination of how you’re living socially, psychologically, spiritually, and behaviorally. By identifying and releasing the roles, identities, beliefs, and behaviors that limit us, you make space for your truest self to emerge

Careful examination of how you’re living socially, psychologically, spiritually, and behaviorally. By identifying and releasing the roles, identities, beliefs, and behaviors that limit us, you make space for your truest self to emerge

Careful examination of how you’re living socially, psychologically, spiritually, and behaviorally. By identifying and releasing the roles, identities, beliefs, and behaviors that limit us, you make space for your truest self to emerge

02

02

02

Month 2

Month 2

Month 2

threshold

threshold

threshold

Step out of your normal environment and into the unknown. We head into nature for a 3-day private retreat and digital detox designed to strip away distraction, deepen self-trust, and strengthen your capacity to navigate uncertainty and change.

Step out of your normal environment and into the unknown. We head into nature for a 3-day private retreat and digital detox designed to strip away distraction, deepen self-trust, and strengthen your capacity to navigate uncertainty and change.

Step out of your normal environment and into the unknown. We head into nature for a 3-day private retreat and digital detox designed to strip away distraction, deepen self-trust, and strengthen your capacity to navigate uncertainty and change.

03

03

03

Month 3

Month 3

Month 3

INITIATION

INITIATION

INITIATION

Initiation is the transformation of identity through action. It begins when we stop waiting to feel ready and allow life to shape us through challenge, relationship, loss, and risk.


Through courageous action and honest confrontation with reality, we become capable of carrying greater responsibility, truth, and leadership.

Initiation is the transformation of identity through action. It begins when we stop waiting to feel ready and allow life to shape us through challenge, relationship, loss, and risk.


Through courageous action and honest confrontation with reality, we become capable of carrying greater responsibility, truth, and leadership.

Initiation is the transformation of identity through action. It begins when we stop waiting to feel ready and allow life to shape us through challenge, relationship, loss, and risk.


Through courageous action and honest confrontation with reality, we become capable of carrying greater responsibility, truth, and leadership.

04

04

04

Month 4

Month 4

Month 4

INTEGRATION

INTEGRATION

INTEGRATION

You may be changing, but the world is still used to an old version of you. Integration is where the work you’ve done on yourself materializes in the real world. A new embodiment begins to emerge, and your life, relationships, and leadership start to align with it.

You may be changing, but the world is still used to an old version of you. Integration is where the work you’ve done on yourself materializes in the real world. A new embodiment begins to emerge, and your life, relationships, and leadership start to align with it.

You may be changing, but the world is still used to an old version of you. Integration is where the work you’ve done on yourself materializes in the real world. A new embodiment begins to emerge, and your life, relationships, and leadership start to align with it.

05

05

05

Month 5

Month 5

Month 5

RETURN

RETURN

RETURN

You’re not a different person, but a more integrated version of yourself. You move through life with greater clarity, confidence, and aliveness. Rather than forcing outcomes, you begin to attract what is aligned through the way you live, lead, and relate.

You’re not a different person, but a more integrated version of yourself. You move through life with greater clarity, confidence, and aliveness. Rather than forcing outcomes, you begin to attract what is aligned through the way you live, lead, and relate.

You’re not a different person, but a more integrated version of yourself. You move through life with greater clarity, confidence, and aliveness. Rather than forcing outcomes, you begin to attract what is aligned through the way you live, lead, and relate.

INSIDE THE PROGRAM

INSIDE THE PROGRAM

INSIDE THE PROGRAM

the structure
of the work

the structure
of the work

the structure
of the work

Month 01

Month 01

Month 01

Comprehensive baseline

Comprehensive baseline

Comprehensive baseline

Blood panel, genetic profile, daily biometrics tracking, and sleep hygiene.

Blood panel, genetic profile, daily biometrics tracking, and sleep hygiene.

Blood panel, genetic profile, daily biometrics tracking, and sleep hygiene.

Month 01

Month 01

Month 01

360 interview

360 interview

360 interview

A 360 interview with three important individuals in your life who can provide critical perspectives on your development.

A 360 interview with three important individuals in your life who can provide critical perspectives on your development.

A 360 interview with three important individuals in your life who can provide critical perspectives on your development.

< 60 DAYS

< 60 DAYS

< 60 DAYS

3-day 1:1 nature retreat

3-day 1:1 nature retreat

3-day 1:1 nature retreat

Three uninterrupted days on the land, one-on-one with your guide. Sets the foundation for the rest of the program.

Three uninterrupted days on the land, one-on-one with your guide. Sets the foundation for the rest of the program.

Three uninterrupted days on the land, one-on-one with your guide. Sets the foundation for the rest of the program.

MONTHLY

MONTHLY

MONTHLY

3 intensive coaching
sessions

3 intensive coaching
sessions

3 intensive coaching
sessions

2x 90-minute sessions, 1x 60-minute session. Three a month, for six months. Eighteen sessions of focused work.

2x 90-minute sessions, 1x 60-minute session. Three a month, for six months. Eighteen sessions of focused work.

2x 90-minute sessions, 1x 60-minute session. Three a month, for six months. Eighteen sessions of focused work.

DAILY

DAILY

DAILY

Embodiment practice

Embodiment practice

Embodiment practice

Consistent practice in mindfulness, energy management, and physical discipline — built on the foundation you already have in your life.

Consistent practice in mindfulness, energy management, and physical discipline — built on the foundation you already have in your life.

Consistent practice in mindfulness, energy management, and physical discipline — built on the foundation you already have in your life.

Throughout

Throughout

Throughout

Nature immersion

Nature immersion

Nature immersion

Regular nature immersion as a foundation of our work, and an established routine in your life.

Regular nature immersion as a foundation of our work, and an established routine in your life.

Regular nature immersion as a foundation of our work, and an established routine in your life.

your guide

your guide

your guide

Kenny Borg

Kenny Borg

Kenny Borg

Kenny Borg is an executive coach and facilitator with over a decade of experience guiding senior leaders through periods of transition. His work blends executive presence training, depth psychology, and the rite-of-passage tradition. He has walked this path himself — and he leads the work because, for him, it was the difference between a life he was performing and a life he was living.

Kenny Borg is an executive coach and facilitator with over a decade of experience guiding senior leaders through periods of transition. His work blends executive presence training, depth psychology, and the rite-of-passage tradition. He has walked this path himself — and he leads the work because, for him, it was the difference between a life he was performing and a life he was living.

Kenny Borg is an executive coach and facilitator with over a decade of experience guiding senior leaders through periods of transition. His work blends executive presence training, depth psychology, and the rite-of-passage tradition. He has walked this path himself — and he leads the work because, for him, it was the difference between a life he was performing and a life he was living.

“Kenny is truly unique in his ability to gently show you a path towards finding and living in alignment with your truth.”

“Kenny is truly unique in his ability to gently show you a path towards finding and living in alignment with your truth.”

“Kenny is truly unique in his ability to gently show you a path towards finding and living in alignment with your truth.”

— HAROON M., CEO & CHAIRMAN, ROCKET MONEY

— HAROON M., CEO & CHAIRMAN, ROCKET MONEY

— HAROON M., CEO & CHAIRMAN, ROCKET MONEY

INVESTMENT

INVESTMENT

INVESTMENT

$19,450

$19,450

$19,450

$6,950 first month, $2,500 monthly thereafter.

$6,950 first month, $2,500 monthly thereafter.

$6,950 first month, $2,500 monthly thereafter.

DURATION

DURATION

DURATION

6 MONTHS

6 MONTHS

6 MONTHS

Coaching

Coaching

Coaching

18 Sessions

18 Sessions

18 Sessions

RETREATS

RETREATS

RETREATS

1x

1x

1x

FORMAT

FORMAT

FORMAT

PRIVATE 1:1

PRIVATE 1:1

PRIVATE 1:1

BEGIN

APPLY FOR THE

NEXT INITIATION

APPLY FOR THE

NEXT INITIATION

APPLY FOR THE

NEXT INITIATION

A small number of private engagements are offered at a time.

The first step is a thirty-minute call to determine readiness and fit.

A small number of private engagements are offered at a time.

The first step is a thirty-minute call to determine readiness and fit.

A small number of private engagements are offered at a time.

The first step is a thirty-minute call to determine readiness and fit.

Apply
Apply
Apply

A six-month rite of passage for men in transition.

A six-month rite of passage for men in transition.

PROGRAM

PROGRAM

The Work

The Work

Phases

Phases

Retreats

Retreats

Apply

Apply

ABOUT

ABOUT

Kenny

Kenny

Lineage

Lineage

Press

Press

Contact

Contact

CONNECT

CONNECT

Newsletter

Newsletter

Instagram

Instagram

Substack

Substack

Kenny@leadingonfire.com

Kenny@leadingonfire.com